Complete Chocolate Lover’s Guide for the San Francisco Bay Area

Support chocolate in Chinatown


Support local chocolate in an iconic location

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Jade's new home in Chinatown
Jade’s new home in Chinatown (image from Jade Chocolates)

Jade Chocolates has relocated to Chinatown! And they could use your support.

Jade Chocolates closed their other SF locations and have opened their new shop in Chinatown on a limited basis. Founder and master chocolatier Mindy Fong is holding down the fort on her own since COVID-19 has caused a massive drop in Jade’s revenue.

The new location (607 Grant Ave.) is in the historic Trade Mark building in Chinatown. The first building in Chinatown to be built after the 1907 earthquake, it’s the pagoda-roofed building across the street from St. Mary’s Cathedral and next to the California Street cable car route. Hours are 11am–5pm, Saturday and Sunday. It’s also sometimes open on weekdays. Call first (415-350-3878) before stopping by.

In-store or online

Jade Box
Jade bonbons include a wide range of flavors from ginger mint to Thai basil, Speculoos, pineapple pepper, sake, PB & mango jam, and lychee rose green tea

You can buy from Jade’s line of bars, bonbons, teas, hot chocolate mixes, and treats at the new store. There are also some special in-store-only offerings like their Rice Paddies Ice Cream Sandwiches, which use Asian-Pacific Islands ice cream flavors (such as Thai tea, green tea, and Filipino coconut) sandwiched between their Rice Paddies snacks (puffed rice, chocolate, and mango).

If you can’t make it to the store, you can order Jade’s full line of packaged products online. Their newest products, hot chocolate mixes, are 2 of the most popular flavors served in their store, single origin Ecuadorian Bittersweet and Cardamom Hot Chocolate.

Jade mangoes
Jade’s snacks include chocolate-dipped mangoes and ginger

Future plans

While everything is bare bones now because of the pandemic, Mindy’s vision for the space is much more than a chocolate shop. The space will eventually include a cafe with Asian/Pacific Island themed menus for brunch and afternoon tea, plus pastries and hot chocolate. They will also host events and classes.

Jade had just started fundraising for the project when COVID-19 hit. So in addition to having regular business fall off drastically, they also have to deal with paying the lease on a new space and trying to navigate a remodel in these unprecedented times.

Your support of this veteran SF chocolatier and SF native with a long family history here would be appreciated. And if you have any ideas to help Jade Chocolates, tell Mindy when you stop by the new space and buy some chocolate!

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Published August 18, 2020