Complete Chocolate Lover’s Guide for the San Francisco Bay Area

jade Chocolates

Jade Chocolates – Chinatown

The heart of Chinatown houses an SF chocolate original

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Jade's new home in Chinatown
Jade’s new home in Chinatown

607 Grant Ave., Chinatown, SF

Union Square/Chinatown DIY Tour

Asian-inspired chocolates in an Asian neighborhood

Local ChocolatierCafeFactory StoreUPDATE May 2022: Jade’s café is open and serving afternoon tea, reservations only.

Started in 2007 by self-taught chocolatier and San Francisco native Mindy Fong, Jade Chocolates uses Asian flavors in their bars, truffles and snacks. One of their most popular items is their Genmai bar, which is an upscale Nestle’s Crunch bar with an Asian twist. It uses roasted brown rice for the crunch and adds Genmai green tea and jasmine tea.

Jade opened their first retail shop December 2014 in the Inner Richmond District, SF (closed March 2020).  The current location, open since July 2020, is housed in the historic Trademark building, built in 1910 with a distinctly Chinese pagoda themed roofline. You can buy Jade’s full line of chocolates, confections, and chocolate snacks there or online, plus loose tea and hot chocolate. The Chinatown location also offers unique desserts and snacks, such as ice cream sandwiches made with Jade’s Rice Paddies, chocolate-covered puffed rice snacks.


Thai Basil truffles are a good introduction to savory truffles if you are hesitant to take the plunge.

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Published 11 August, 2020